Sunny Los Angeles serves as the backdrop for Juicy Couture’s spring-summer 2017 campaign. The fashion brand taps five rising stars to be in the advertisements. Photographed by Ezra Petronio, the images star models Chiara Scelsi, Paige Reifler, Rubina Dyan, Sarah Snyder and Isabella Peschardt. Roi Elfassy worked on creative direction with Daniel Packar on styling. Known for its track suit, the brand puts the focus on retro fashion ranging from bomber jackets, graphic tees and form-fitting jackets.
JUICY COUTURE SPRING/SUMMER 2017 CAMPAIGN
Label: Juicy Couture (Spring/Summer 2017) | Photographer: Ezra Petronio | Creative Direction: Roi Elfassy | Stylist: Daniel Packar | Hair Stylist: Nikki Providence | Makeup Artist: Pati Dubroff | Models: Chiara Scelsi, Paige Reifler, Rubina Dyan, Sarah Snyder and Isabella Peschardt